When Sofia Bercheni started out as an entrepreneur in a small town in northern Argentina, “climate tech” wasn’t the plan.
She just wanted to build things that made sense for people around her — first selling products in her community, later launching a plant-based food venture that forced her to think seriously about traceability and where things really come from.
That obsession with “what’s behind the label” eventually led her somewhere unexpected:
to agriculture, carbon capture, and the messy world of carbon markets.
Talking to producers, she kept hearing the same tension:
they were already taking care of their soil, already capturing carbon through better practices — but they weren’t the ones capturing the value.
Together with her father and sister, Sofia co-founded Biotoken to change that.
Today, Biotoken helps farmers turn regenerative practices into digital, verifiable carbon assets. They’ve already tokenized around 700,000 hectares of land, and they’re just getting started.
In our conversation, Sofia talks about:
What it’s really like to build a family business in climate and agtech
Why the rhythm of nature doesn’t always match startup speed
How to design technology for producers who might not even have Wi-Fi
And why, at the end of the day, “the producer has to be the beneficiary.”
It’s a story about climate impact, entrepreneurship, and building at the intersection of soil, software, and family.
🎥Watch it now with the link bellow.
🎧 Cant watch? Listen it now on Spotify!
