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Francisco Ramírez shares his path to founding Medplace—how a metrics-first approach to healthcare staffing, deep customer feedback loops, and lessons from acceleration programs are helping the team close partnerships with hospitals and clinics and prepare expansion into Brazil.

Francisco Ramírez, founder & CEO of Medplace, explains how the company tackles critical healthcare staffing gaps across Latin America. We discuss building with customer pain points, what acceleration programs unlock, why metrics matter for traction and growth, and how Medplace is preparing expansion into Brazil.

The full episode is available on Spotify and YouTube! 🎧▶️

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